01Method
A closed, reviewable process, in writing
We do not sell motivation. We order decisions: which category, with which team, with which budget, with which story and with which return for whoever supports the driver.
- Cycle
- Per season
- Review
- Periodic report
- Counterpart
- Family and driver
- Scope
- Spain
02Phases
Four phases
Each phase has concrete deliverables. None advances until the previous one is closed.
- 01
Diagnosis
Assessment of the starting point: career so far, family context, resources, current category and declared objectives.
- 02
Structure
Design of the season plan and the working environment: who does what, on which calendar and with which review criteria.
- 03
Execution
Continuous support on and off track. Management, communication and brand working at the same time, not separately.
- 04
Review
A periodic report for the family with what was done, what was achieved and what changes in the next cycle. No decoration.
03Principles
How we work
Honesty before optimism
If the plan is not viable with the available resources, we say so before starting.
One single direction
Sport, brand, communication and sponsorship are decided together or they are not decided well.
The family stays informed
Nothing relevant happens without the parent or guardian knowing and approving it.
Traceability
Every season leaves documentation: decisions, agreements, materials and results.